Google – Activation: Google AI in Amsterdam
Commissioned by Monks, we created a retail activation for Google inside the MediaMarkt store in Amsterdam. We designed and built three distinct zones within the store—one for morning, one for afternoon, and one for evening—where visitors could interact with Google’s latest products!
- Experience
- products
- AI
- homely
What have we done?
What We Did
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We developed Monks’ design into a fully technical execution within the existing store layout.
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Each zone features dynamic visuals, branding, and Google products.
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The spaces are color-coordinated to reflect the time of day:
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Morning (Yellow): Start your day in the kitchen.
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Afternoon (Light Blue): Take the metro to work.
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Evening (Purple‑Blue): Wind down on the couch or take a stroll past a shop window.
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In every zone, visitors could use and engage with the showcased Google products.
